ISIS into different tools to lure new recruits

Mahmud al-Batakoshi

The Islamic State of Iraq and Syria (ISIS) uses a series of tools to draw in recruits and followers.

The terrorist organization mainly targets unemployed and marginalized youth, especially in Africa.

It reaches out to them through social media and the production of films, which are proving to be effective among poor and marginalized youth. This youth find in the ISIS propaganda a good escape from the tough conditions in which they live.

ISIS also follows a number of untraditional strategies to attract supporters, including through the use of local radios in African countries. The terrorist organization uses these radios in promoting its ideas about the creation of an Islamic caliphate.

ISIS also tries to exploit deteriorating economic conditions in a number of countries, especially among youth. It invites disgruntled and marginalized youth to join it in return for money.

Before it sustained defeats in Iraq and Syria, ISIS also tried to encourage new elements to migrate to the two countries, having called them the land of the caliphate.

It posted a video, in which it provided information about life in the ISIS state as well as the services it offers the citizens of this state.

ISIS succeeded in making its presence strongly felt on social media in the past few years. This is particularly true in Africa where it tries to draw in new recruits, using bad conditions in most of the countries of the continent.

ISIS offers new recruits in Africa $1 million as an advance payment for joining it.